Product photography requires studio lighting and knowledge of set up. I use images like this one to show the contours and characteristics of a product.
Photographic images can be combined with anatomical models to show the relationship between the product and the anatomy. These images can be animated to demonstrate how different positions affect the anatomy. In this image, with the spine in flexion, one can see disc bulging in the lumbar spine.
Photographic images can be stylized to give power and impact that isn't always present in the original photograph.